matos.ai supported an aspiring tutor platform that connects tutors to schools. The goal of our work was to create a turnkey sales solution to funnel leads into their CRM (hubspot).
Step 1: Extraction
matos.ai created extraction templates for 5 websites consisting of freelancing platforms where tutors advertise capability or post on classifieds. The sites were then set to repeat their work on a quarterly/weekly basis depending on the frequency of updates.
Step 2: Augment & Validate
As not all information for each CRM entry was present on the sites, matos.ai created a series of web crawls to append additional information to complete each data row. In addition, logic checks were generated to perform validation, ensuring high quality information.
Step 3: Integrate and Automate
Categorize data under either Integrate (CRM/DM) or Build (Social Media) and integrate to customer workflows (CRM Hubspot for qualified leads and other lists if needed).
Offer
4-week timeline, 1-year of continuous updates.